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Hank Wasiak

Hank Wasiak

Creative Catalyst
Owner / ConceptFarm

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Biography
Hank Wasiak is a communications industry leader who has worked with the corporate elite of global businesses. He is a partner at The Concept Farm, one of today’s hottest creative companies, best selling author, teacher, key note speaker, and three time Emmy award winning television host. He is also a Reiki Master.

Hank retired as Vice Chairman of McCann Erickson WorldGroup and served on that company’s board playing an integral role in the management of McCann’s global clients including Nestle, Johnson and Johnson, Sony, Bacardi, L’Oreal and Boeing. Prior to McCann, Hank was President of London based Geers Gross Advertising and President of Ketchum Communications. Hank also has had a stellar career on the client side as President of Brown Forman’s prestigious Jos. Garneau Division, COO of Somerset Importers, and EVP of Charles of the Ritz. He now serves on The American Heart Association’s national board of directors.

In 2005 Hank teamed up with Dr. Kathryn D. Cramer, Ph.D., author and sought after business consultant, to create one of today’s most innovative and powerful business – self help book series based on Asset-Based Thinking. Running Press has published three books in the series….”Change The Way You See Everything”, “Change The Way You See Yourself” and “Change The Way You See Everything – For Teens”.

Hank was executive producer and host of The Concept Farm’s Emmy award TV show “Cool In Your Code” and he won three consecutive New York Emmys for his on camera performances in his innovative interview Series, “Back on The Block” and “Code Read”.

Hank has also had extensive experience teaching Marketing Communications at a number of prestigious Universities. Hank currently an Adjunct Professor at USC’s Marshall School of Business. He has held an Adjunct Assistant Professorship at Pace University, and has taught at Eckerd College, the University of South Florida and the University of Louisville. Hank is also a frequent speaker at digital conferences and events.

Hank earned a Bachelors degree in Advertising from Pace University, an MBA in Marketing from the Baruch School of Business, He resides in Palm Springs California.

Projects of Interest

  • Work with consumer companies and SMB’s to build their brands and businesses
  • Change Management Based On Asset Based Thinking
  • Full Range Of Marketing Communications Program Development
  • Advising Not For Profits On Marketing Communications