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John Estafanous

John Estafanous

Organization Catalyst
CEO /

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John is the co-founder and CEO of RallyBright, Inc., a SaaS performance management platform that utilizes behavioral science to measure, predict, and improve professional development.

John is a digital transformation, marketing, and operations executive with over seventeen years of experience guiding C-suites on technology-driven change management initiatives. He has successfully led and managed global technology and marketing teams, product and innovation development, digital transformations, and marketing strategies for leading global organizations and brands.

As an entrepreneur who has built and sold a successful digital software company and marketing agency, John leverages his entrepreneurial strengths and business insights to develop and implement technology and digital marketing solutions that are relevant and impactful. Known for his tenacious focus on business goals combined with a highly accessible leadership style, John is particularly strong in formulating the strategy and leading cohesive, global teams across matrix organizations to execute.

Prior to founding RallyBright, John served as the Global Managing Director of the 400-person Digital, Social and Content practice at FleishmanHillard where he grew annual revenues from $27M to $100M+, and led global digital strategy, operations, product, and growth initiatives. Before that, John was CTO & President of Technology Services for WhittmanHart Interactive, a top 10 US digital agency. Previously, John was president of Estco.net & Estco Medical, a SaaS software company and digital agency which he founded and led for seven years before it’s acquisition by WhittmanHart.

Projects of Interest